Consider the scene: it is time to purchase a new laptop and you are beginning research to find the best laptop for your needs.
Are you reading through several written articles on laptops, or are you watching various videos on YouTube as well? Watching people opening boxes of laptops, reviewing them, and then using the exact laptop you have been considering buying throughout the entire process.
With so many different types of social media available these days helping us experience a product before we even purchase it, use it, and touch it directly. This is highly beneficial for everyone watching videos as an ordinary user.
If, however, you are a product creator you could use the online video technology in as beneficial a way. It can be useful because you are able to create engaging online content that is so strong it can encourage people to look at your product and make a final decision to purchase it.
Products walk through, product tutorials, and video advertisements demonstrating the item are only a few examples of online video usage. We see many companies of all sizes incorporating video marketing into the advertising strategies in today's society.
All people who use the internet will be familiar with online videos and use it almost every day. Regardless of whether you are watching videos for entertainment purposes, educational purposes, or as a way of killing spare time; the majority of people enjoy watching videos. Reports show that most people have developed a visual habit meaning that we consume and remember things more easily when they are in picture form. It seems that the brain is able to retain messages from videos and photographs more easily than written formats.
If a picture is worth one thousand words, then a video could be worth several thousand more.
This is why the video marketing sector is currently one of the crucial parts of all content marketing strategies in every business. This article will provide information on using online video content to boost people's interest in a product by turning your article into a professional short video summarizing the key insights of the text. Lumen 5 is a software that helps you achieve this goal easily and extremely quickly at a level that blew me away.
In my previous post, I wrote a review of the Rocketium software which is a cloud application similar to Lumen 5. Both of these software applications serve the same purpose helping you create an online video from existing content quickly and you don't need to have any knowledge of video editing to use the item. In the review I said that Rocketium is a good option. The software has templates, videos, and a large library of still graphics, videos, and music to use. My point is that you will have to perform a manual adjustment for the video being created with Rocketium and this can take approximately twenty minutes to one hour to complete.
On the other hand, Lumen 5 is much easier and speedier to use. My trial use of creating a video with Lumen 5 took only five minutes to form a professional looking video. This is extremely fast and can save time when developing videos. Not only is it quick to use, but the ease of use can turn any blog post into a simple, short, but still very engaging online video to be delivered through social media accounts.
Click here to view the first video I created using the Lumen 5 video creation software. In less than five minutes I was able to form the first video. All I did was enter the blog post and the software scraped the content, then I selected the key sentence I wanted in the video - that's it. The still graphic, scene length, and all other aesthetic materials were calculated by the Lumen 5 software. Not a single tweak was done by me and all aspects were created completely by the software. It is truly impressive offering high-quality with top speed.
Rocketium has a blog with details comparing the two types of software and can be read here. However, from my experience, I would say that both of these software types can help create online videos quickly.
According to my experience, Lumen 5 is much faster than Rocketium forming a video in only five minutes. Rocketium takes longer because you will need to change scenes, fix the video length, and perform other video tweaks until you are satisfied with the final product. If you prefer to have more control over the video and want to tweak the item, then Rocketium may be the better option. If you are searching for a faster video creation software, then Lumen 5 is the winning alternative.
Regarding quality of the video, I think that both Rocketium and Lumen 5 are great. The video I created using both of these software options was professional looking and I was confident to share it online.
The way Lumen 5 operates and why it is so fast in forming online videos is what prompted me to write this article. For what I have read so far, the answer to this question is that Lumen 5 is powered by artificial intelligence or AI technology. So, when you insert your blog's URL into the software it uses natural language processing algorithms to 'read' and understand the article's content. The AI will then collect images, graphic material, and videos related to the content and this is why it can be a time-saving option recommending different assets that make sense based on your content.
Look at Lumen 5's FAQ page; they state that the intelligence of the software will improve over time making it more accurate. In fact, they report that they are looking to improve the algorithm further so no human decisions are required to develop the videos. Now isn't that something?!
Moreover, each of the scene lengths in the Lumen 5 video creation is determined automatically by the software unlike Rocketium. Using Rocketium, you need to perform scene length management manually. This may be one of the reasons why Lumen 5 is faster to use than Rocketium.
There are various other areas of the video creation procedure handled by the AI technology in Lumen 5. For example, AI detects the focus area of the graphic and avoids covering text above the main subject. The system is also able to identify important keywords and apply colored highlighting to make the keywords stand out.
2. Original Content Is Scraped And Presented: The Lumen 5 software operates by scraping the original written article content and presenting it on the left canvas. On the same left canvas, you will receive a set of videos, music, and relevant images that need to be edited. On the right canvas, there is a series of scenes from the video that can be modified to your liking.
3. Click And Select: The next step is to click and select the sentences you want in each scene of the video. You can switch between the media tab, the content tab, the style tab, and the music tab to edit to online video.
4. The Finish: You are finished! The video is created and ready for use. Creating video with Lumen 5 isA very simple procedure, yet so powerful.