Udemy is one of the most popular and successful provider of online courses of all the major course providers online. When someone is interested in learning a topic they can go to the site and search through the many different types of courses offered there to find just what they're looking for.
The site allows for anyone to post a course on their site provided that it meets the rules and criteria of the platform. Because of this, many students find that some courses are the highest quality while others are not. Here we will take a look at how students and teachers use Udemy discount coupons.
Because the Udemy platform allows for anyone to post a course to the site, students are not always sure whether the course will be of great quality or not. One of the reasons that teachers will offer a discount when the course is first posted is to give a chance for students to get a high-quality course at a highly discounted price so that the teacher is able to gain a following and reviews on the course offered.
Udemy incentivizes teachers to use coupons for their courses by offering a considerably higher percentage of the purchase price to the teacher whenever a student buys through the teacher's coupon. If a student gets a course using the teacher's coupon, the teacher will get 97% of the revenue from that purchase. But when the student buys through organic means, then Udemy pays out only 50% of the total revenue. (More details on Udemy revenue share here)
After a course has been posted for a while, it may fall in its overall rankings and the use of coupons is an ideal way to remind existing students as well as a way to introduce new students to the platform by highly discounting a quality course. Very often a student who has already bought another course from a teacher may well have been thinking about some of the other courses that teacher offers but simply hasn't taken the plunge to purchase the course because of its price. Using a coupon is a great way to get customers who would never consider buying the course at a higher price but would get it at the discounted price offered through the use of a coupon.
Coupons are something that have been used long before the internet was ever available and people are familiar with coupons. Everyone enjoys going to a store somewhere and being able to present a coupon that allows them to save a significant amount of money on the price of their purchase. It's no different when it comes to buyers online. When you offer your customers or those you're trying to get as customers for the first time, a coupon that allows them to save a significant amount of money on the course that they're interested in, then it's a great way to build up a good rapport with those students.
Udemy itself became the biggest online course provider by regularly and routinely offering coupon discounts to all the courses that agreed to allow Udemy to promote those courses through discounted coupons. If this is the very tactic that allowed this platform to become the biggest and most successful of its kind, then certainly the teachers should take full advantage of this type of promotion for their courses.
Whether a student is new to the Udemy platform or they have taken many courses from there, they are always glad to be able to save money on the courses that they're interested in. Some students are very serious and they take these courses with the intention of improving their skills or some other area of their life for very specific reasons. Other students, however, are simply pursuing a passion or personal interest and for that reason, they don't want to pay top dollar for the courses that they take.
Very often, the difference between whether a student gets a course or not will depend on the price. If a student has a personal interest in playing chess they may not be willing to spend a $100 or $200 on a course about the topic. But if they look and find a discount coupon by searching online or through an email promotion done by Udemy and they are able to get that course at a 90% discount, then they buy it.
Because both teachers and Udemy regularly and routinely offer discount coupons for courses, a student can easily find them simply by doing a search online. Using their favorite search engine, all they need to do is to type in the phrase ‘Udemy coupon codes‘ or ‘Udemy coupon‘. Numerous sites offering coupons will come up at the top of the search engine results page and the student can simply click on those links and then check to see if the coupon is valid.
Coupons are made available on a regular basis but they do expire. So it is possible that a particular coupon that is still showing on one of those sites has expired and may not work. If this happens all the student has to do is keep looking or wait a few days and then look again. There is absolutely no doubt that if they keep looking they will find a coupon that allows them to get many of their courses available on the Udemy platform at a significant discount.
If you're interested in learning online and taking some Udemy courses but not sure which ones you should go with. Below are the list of top 100 courses that ranked as Best selling courses on August 2017.)